For association professionals, the term mobile is heard more and more every day.  Membership departments hear requests for event itineraries through iPhones and iPads; staff in government relations departments need quick access to member directories.  And today, “going mobile” is being looked at as the solution for addressing these needs.

Mobile Websites are:

• Browser-based HTML pages linked together and accessed over the Internet
• Designed for handheld displays and touch screen interfaces
• Optimized for mobile browsing. It can be reached through a phone's web browser directly.
• A mobile site can be a version of a main website with fewer content areas.

Mobile Apps are:

• A software application written in the native language of a particular platform - in the case of our conference app, iPhone or Droid.
• Available in an App Store
• Able to work offline

Join us for a free webinar on Monday, February 13th at noon,“Going Mobile - How Associations Can Make the Move”, to learn more. We will review today's mobile landscape, the various mobile experiences and how mobile relates to your association's website. Also, be sure to check out our Craig Ceremuga's (Senior Developer for NimbleUser) blog on Designing the Mobile App User Experience.